SWITCH

3D design, animation
someform Studio Project
2024

Project Overview

SWITCH visualises multiplication of a product into a ridiculous amount, to portray abundance as a result of ageing of products.

Lisa Tobiasson’s Role

The video is Lisa Tobiasson’s individual design and animation for a project at someform Studio during internship spring 2024.

Brief

The overarching theme of the project is ‘the lifespan of products’, from which free design explorations were made. Technical specifications: none.

An abundance of switches.

From a narration point of view, a challange was to visually motivate why the switches have been upcycled. The solution was to create a shader that adds animated imperfections, or “lovemarks”, to visualise the ageing.

F-curves. Focus on timing and pacing, to make the animation dynamic. For instance, the rotation of the cabinet was polished meticulously.

Early Explorations

First exploration to visualise the concept of abundance.

An exploration that presents the context of the cabinet as furniture. However, in the final version, the entire room consists of switches, to exaggerate the ridiculousness of the abundance.

Credits

Concept, animation, lighting, shading, sound editing, compositing: Lisa Tobiasson.

3D switch model: Dimensiva.

Sound effects and music: Epidemic Sound.

Lisa Tobiasson’s contribution to a project at someform Studio.